Home Services SEO Guide for Trade Businesses

This home services seo guide is the field-tested playbook I built doing SEO for contractors and trade businesses: local search, AI citations, reviews, link building, and technical SEO all in one place.

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This home services SEO guide covers the playbooks home-service businesses actually need: local search, AI citations, content that converts, technical SEO and more. Choose a topic to start.

Stay current on what's changing: home-services marketing news.

Run one of these trades and want calls, not vanity rankings? Tell me about your business and I will give you a straight answer on what I would do.

Lior, founder of HouseCall SEO
Meet Lior

Who I Am

I specialize in home services SEO – taking websites that sit invisible on page three and turning them into the business Google and ChatGPT recommend first. I started on the developer side, writing software and doing SEO on the side, until I saw how much home-service owners were overpaying for work that quietly hurt them. So I built a method that fixes the broken technical work and the outdated thinking behind it.

From garage door companies to plumbers, roofers, locksmiths and cleaning services, the playbook is the same: rank where your customers actually search, earn real reviews, and back it with a fast site that books the job. No PBNs, no bought reviews, no directory spam – only work that survives Google’s next five updates. See exactly how it’s priced on the pricing page.

LiorFounder, HouseCall SEO
  • 6+ years across software development and SEO
  • Ex-IDF Home Front Command
  • Worked on El Al Israel Airlines’ website

Want to see what's costing you calls?

Send me your site and I’ll send back a free audit: what’s broken, what it’s costing you in calls, and the first three fixes.

No spam and no sales pitch. Just a clear look at what’s leaking leads.